Strategy · 5 min read ·
Spotify Canvas vs Lyric Videos: Which Should You Make?
Spotify Canvas plays in-app. Lyric videos play everywhere else. Here is how to think about both — and reuse one generation for both surfaces.
Quick definitions
- Spotify Canvas — 3–8 second looping vertical video that plays behind your song in the Spotify app.
- Lyric video — full-length 9:16 video with synced lyric captions, posted to TikTok, Reels, Shorts and YouTube.
You need both, not either
Canvas keeps listeners on your Spotify page longer. Lyric videos pull new listeners *to* Spotify in the first place.
The one-generation hack
Generate a full lyric video on TrackPush, then export the best 6-second segment as a Canvas. Same aesthetic, two surfaces, one workflow.
What to optimise for each
- Canvas — visual loop, no text needed (Spotify overlays the song info).
- Lyric video — hook first, lyrics big, on-beat cuts.